Fireside Tire Organization Case Study

Refer to your reading for this unit in the Coyle text for this assignment. Read the “Fireside Tire Organization (FTC) Case Study,” on pages 547–548 in your text. In a 2–4 page paper, answer the three case questions.

As you answer the questions, relate the FTC story to any similar experiences you have had in an organization. (You may choose any organization about which you have sufficient knowledge to compare, including the organization with which you are currently employed, a former employer, or the organizatio

CASE 12.2: Fireside Tire Company
Fireside Tire Company, a manufacturer of radial tires for sport utility vehicles, sells its products in the automotive aftermarket and distributes them throughout the United States. Fireside has three tire production plants located in Allentown, Pennsylvania; Toledo, Ohio; and Macomb, Illinois (see map). Normally, Fireside ships tires from its plants to distribution centers, but truckload-size purchases typically are transported directly from plants to customer locations. All shipments to a region move under truck-load rates applying to a minimum weight of 40,000 pounds, or 400 cwt.